Community engagement

Our approach to community relationships is localized, based on an understanding of the varying social and cultural priorities of each region. We focus on areas where we can deliver long-term socio-economic benefits, such as health, education, social support and charitable giving. We are also committed to supporting sustainable economies through skills and capacity building, assisting in establishing reliable infrastructure.

Progress towards target

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Target: 100% of our facilities participate in community engagement
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Target: 100% of our facilities participate in community engagement
FY2013FY2014FY2015FY2016FY2020 target
100% 100% 100% 100% 100%

How do we understand community needs?

We know that the needs of each community vary, which is why we identify the issues of critical importance through direct interaction. This approach allows us to align our community investments.

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Good Health and Well-being

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Quality Education

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Reduced Inequalities


Our community investments focus on: improving health through vaccinations and education, on providing access to education and schooling for children and on offering social support for the homeless, the disadvantaged and the underprivileged.

Our approach to communities

Partnerships are the foundation of our community strategy

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Our strategy

Global commitment

To engage and support communities around our sites

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Regional approach

Varies from site to site depending on the region's development goals.

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How do we do this?

  • We IDENTIFY short- and long-term community risks
  • We ASSESS local impact and priorities of the region
  • We ENGAGE with communities to identify views and needs
  • We DEVISE relevant regional community engagement strategy and focus areas
  • We IMPLEMENT activities and investment

Making a long-term difference

Our involvement and support have largely been manifest in initiatives in health, education, social investment and charitable donations. From past experience, we know that the local communities can also count on us to pool resources in the case of natural disasters or extreme weather conditions.

North America

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In Hickok, Kansas, we support local charitable organization Communities in Schools, which seeks to empower students and encourage them to stay in schools, through a variety of activities, including mock interviews for high school seniors, life skills events for young people and an annual golf tournament.

Other activities throughout the year in North America

Hide other activities throughout the year in North America.

South America

Our employees in Brazil organized events to promote cancer awareness. At our Cubatão facility, a talk was given and a football match organized in aid of Blue November for prostate cancer, while at all of our locations, employees attended a lecture on breast cancer and scarves were collected to donate to a cancer hospital for women for Pink October.

Other activities throughout the year in South America

Hide other activities throughout the year in South America

Europe and Africa

Our employees in Germany gave €600 to the charity Kids Wishes Come True, which brings to life the dreams of children who are orphaned, seriously ill or live in difficult circumstances. Birla Carbon’s contributions helped make a difference to a young boy’s life by allowing him to participate in horse-riding therapy for a complex language development disorder.

Other activities throughout the year in Europe and Africa


Our facility in Alexandria, Egypt, organized a project at a local community center to educate 32 women in tailoring and sewing. After a four-month training program, the women chose to either work from their homes or at the center. Furthermore, 20 of the women were taught how to be future trainers in their villages.


In Spain, our people conducted a campaign to collect milk from employees, with the belief that no child should want for milk. The campaign, which included a charity concert, met with so much success that it was converted into a permanent feature at the facility.


Together with a local school, we helped organize a competition in Trecate, Italy, for young people to develop projects under the title Good Environmental Practices. The projects required students to build scale models from ecological and recycled products, accompanied by videos and artwork, and were recognised in an awards ceremony.


Our employees in Alexandria, Egypt, visit schools and support students in neighboring communities, providing school materials and helping children to paint the walls of their school.

Hide other activities throughout the year in Europe and Africa.

South Asia

The Hi-Tech Jan Kalyan Trust runs the Aditya Mahila Prashikshan Kendra Vocational Training Center, which provides professional education for girls in villages neighboring our Renukoot facility. The education, in the form of training to be a beauty parlour specialist or tailoring, has benefitted over 300 women since FY2014.

Other activities throughout the year in South Asia


The Hi-Tech Carbon Jan Seva Trust, working together with the Confederation of Indian Industries (CII), established the Skill Training Center in Gummidipoondi to provide training in four trades for unemployed members of the local community. The center, which trains 360 young people per year, offers state-of-the art facilities, training aids and teachers and modern equipment.


Employees from our facility in Patalganga have implemented various activities in the local community under the sustainable livelihood initiative, through which we have organized vocational training for women and provided financial support for farmers.


On Children’s Day, celebrated at Gummidipoondi in November, 2015, the children of our employees took part in fun activities, including a quiz, acting and drawing and painting competitions.


Through the ANYA project, our employees at Gummidipoondi provide space and funding for women from the rural communities surrounding the facility to develop their own tailoring business. We offer refresher training courses, and also provide upgrades to the machinery used.

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South East Asia and Far East

Our facility in Thailand was proud to host the first refreshment stop for bikers participating in ‘Bike For Mum’, a nationwide cycling event that took place in FY2016 organized and led by His Royal Highness Crown Prince Maha Vajiralongkorn in honor of Her Majesty Queen Sirikit’s 83rd birthday.

Other activities throughout the year in South East Asia and Far East

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CCK, our facility in Yeosu, Korea, donated KRW 20,000,000 (USD $16,920) to the underprivileged and social welfare organizations to support their activities, including food and fuel for underprivileged communities, and shelters for victims of prostitution and sexual violence.

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The team at TCB, Thailand, taught housewives and elders from the Hua Pai community how to make dish washing solution and liquid detergent – either as a domestic product or to sell in order to support their families.

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Employees from our facility in Weifang, China, visited impoverished families in the days before the annual Spring Festival. Together with Binhai Volunteers, our employees donated stationery and items for daily use to students from underprivileged backgrounds.

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Our offices in Thailand organize initiatives for local communities, including the repainting of a children’s playground and the repair and repainting of fencing in the Hua Pai community.

Hide other activities throughout the year in South East Asia and Far East
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Sustainable Cities and Communities


We contribute to the communities where we operate.

100%

of facilities participate in community engagement

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Good Health and Well-being

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Quality Education

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Reduced Inequalities


Our community investments focus on: improving health through vaccinations and education, on providing access to education and schooling for children and on offering social support for the homeless, the disadvantaged and the underprivileged.

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Sustainable Cities and Communities

We contribute to the communities where we operate.

100%

of facilities participate in community engagement